Mike is Flash
Former Detroiter. Current Nashvillian. Marketing. Advertising. Digital. Strategist. Generalist. Boy Genius.
Updates
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Tell Congress: Don’t censor the web! http://t.co/iXAJT0Af #stopsopa
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B/t my love of hats & my love of v-neck sweaters with collared shirts, I'm turning into the love child of Ruxin & Andre from @theleaguefx10 days ago from web | Reply, Retweet, Favorite
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My Top 3 #lastfm Artists: Kopecky Family Band (1), Lana del Rey (1) & Feather & Belle (1) http://t.co/cDNyQnB3
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He who has the most spambot followers, wins the race. That's the Twitter endgame, right?
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My Top 3 #lastfm Artists: Beastie Boys (36), Kanye West (28) & Aesop Rock (26) http://t.co/cDNyQnB3
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Its like my iPod knows my mood when on shuffle... ♫ "Master Blaster (Jammin')" by Stevie Wonder http://t.co/1NKcmPx7
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I hope my life hasn't peaked with winning this year's fantasy football league.
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Merry Christmas from Stout and Jack! http://t.co/5LwfUoyZ
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@radiomaru Yes. Yes. 100x Yes.
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This vacation is appropriately relaxing, but I'd be lying if said I wasn't counting the days till next week.
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My Top 3 #lastfm Artists: Make Do And Mend (129), Alkaline Trio (11) & Dinosaur Jr. (9) http://t.co/cDNyQnB3
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Oh Michigan's grey winter skies, you had me at "seasonal affective disorder".
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"it's just i know myself and i'll sacrifice everything i got"6 weeks ago from web | Reply, Retweet, Favorite
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"Believe in what I am because it's all I have today"6 weeks ago from web | Reply, Retweet, Favorite
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Chicago has me in her cold, rainy hands and is refusing me passage home.
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My cabbie has good taste in music. ♫ "Take On Me" by @aha_com http://t.co/PXFpRFu3
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Not too late to buy me a Christmas present http://t.co/SkP4Ss2u
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My Top 3 #lastfm Artists: Chuck Ragan (32), City and Colour (15) & Chris Wollard & The Ship Thieves (10) http://t.co/cDNyQnB3
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New car day is the best day. http://t.co/orA1e7YV
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This just started playing on my iPhone. I have zero regrets. ♫ "My Boo (Radio Edit)" by Ghostown DJs http://t.co/Q0AugFyo
Posts
October 29, 10:35 PM
Funny: the punk kids heckling. Funnier: the Occupy Gainsville group is
trying to sleep in this same park.
October 23, 06:28 PM
July 05, 08:58 PM
June 27, 07:21 PM
May 19, 01:31 PM
Recent tracks
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Numb by U22 days ago
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Pints Of Guinness Make You Strong by Against Me!2 days ago
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Americans Abroad by Against Me!2 days ago
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Americans Abroad by Against Me!2 days ago
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Voice Over by boysetsfire2 days ago
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Shambles by Make Do And Mend2 days ago
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Shambles by Make Do And Mend2 days ago
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Everything In Its Right Place by Radiohead2 days ago
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Wherefore Art Thou, Elvis? by The Gaslight Anthem2 days ago
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Last Year´s Nest by boysetsfire2 days ago
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Photos
Posts
January 23, 11:02 PM
Michael Awdish voted up an answer.
Over the years, I've iterated to the following process with iPhoto for managing my library over time:
- With every download, I diligently break each set of photos into an album that makes sense to me. There can be multiple albums in one day (a picnic in the afternoon, a dinner in the evening) or one album for many days (a 3-day vacation in Los Angeles). I include a date in the label of every album.
- For each album, I go through an rate "great" photos as 5 stars. My definition of great is a photo that I could actually see getting physically printed. For me, this tends to be about 10% of all photos I take. I shoot RAW & JPEG, but I only rate the JPEG photos, since these are typically the ones I want to sync / post online.
- If there are truly "spectacular" photos, I tag them with the keyword "iPod". My definition of spectacular is a photo that you could actually see framing and placing in your house or on a desk. For me, this tends to be about 2% of all photos I take.
As a result, at a typical day event where I might take 200 photos, I end up with about 20 "great" shots, and 3-4 "spectactular" shots.
This process has allowed me to manage 11+ years of digital photos in iPhoto, and is optimized for a few tasks. For example:
- Sharing. If I want to share an album on MobileMe or Facebook, I simply sort the album by rating, which puts all the 5-star photos at the top. I then select them and create the shared set of the "great" photos.
- Portability. I've created smart albums for "2010 Five Star", "2009 Five Star", etc. This provides manageable sets of photos that automatically sync to my iPad / iPhone.
- Wallet Photos. The "iPod" smart album, of the truly spectacular photos, syncs to all my devices, and provides the "proud father" album for friends or family who want to see photos of the family.
- Anthologies. If you want to create a printed album or calendar of great pictures from a trip or a year, it's much easier to go through the "great" shots, or sometimes, just the spectacular shots.
See question on Quora
January 23, 10:12 PM
January 23, 10:12 PM
January 23, 10:12 PM
January 23, 12:32 PM
Michael Awdish added an answer.
I have never been a note taker, even in my school years. So even though I have Evernote, Penultimate, FastFinga, and Notes on my iPad; none get serious use for note taking during meetings. The app I find I myself using most often to jot ideas and notes is Popplet. I find that "thought maps" are much more effective way to capture my thoughts, ideas, and questions that arise during the course of a business meeting.
See question on Quora
January 23, 12:24 PM
January 17, 09:00 AM
January 17, 08:59 AM
Michael Awdish added an answer.
After using both, I've ended my run with Srpingpad yesterday. Springpad clearly wins in some areas - aesthetics, alerts, and context to name a few. However, the search-ability, flexibility, and PDF support of Evernote is second-to-none. I wanted an app that was equally suited to store the manuals for all of my gadgets while at the same time pull up my favorite recipes without having to visit a website for full details (extremely annoyed that when searching recipes on Springpad, it only stored the ingredients, not the directions). Springpad was a please to look at, but Evernote just did what I wanted better.
See question on Quora
January 06, 08:18 PM
Profile
Marketing Communications Manager, Nissan at Nissan North America
Automotive | Greater Nashville Area, US
Summary
I believe....
Data without insights is useless.
Communications without objectives are pointless.
Strategy without consumer understanding is time wasted.
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I am a marketing professional specializing in marketing communications creative development, marketing strategy, digital communications, and social media marketing
I am an automotive veteran with over 10 years experience.
I am a self-confessed geek with a passion for technology and digital media.
Data without insights is useless.
Communications without objectives are pointless.
Strategy without consumer understanding is time wasted.
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I am a marketing professional specializing in marketing communications creative development, marketing strategy, digital communications, and social media marketing
I am an automotive veteran with over 10 years experience.
I am a self-confessed geek with a passion for technology and digital media.
Specialties: Advertising, Creative Production, Digital Marketing, Social Media, Marketing Strategy, Product Positioning, Target Customer Development, Business Planning, Global Marketing
Experience
- Feb 2011 - PresentMarketing Communications Manager, Nissan / Nissan North America
- Apr 2010 - Feb 2011Global Digital Communications Manager, Infiniti / Nissan Motor Co., Ltd.
- Apr 2009 - Apr 2010Global Digital Advertising Manager / Nissan Motor Co., Ltd.
- May 2008 - Mar 2009Manager, Marketing Communications / Nissan North America
- Aug 2006 - May 2008Manager, Marketing Strategy / Nissan North America
- Dec 2004 - Jul 2006Consumer Insights Manager / Young & Rubicam Brands
- Jun 2003 - Dec 2004Marketing Plans Analyst / Ford Motor Company
- Jan 2003 - May 2003Option Development Analyst / Ford Motor Company
- Jun 2001 - Dec 2002Assistant Fleet Brand Manager / Ford Motor Company
- Jan 1999 - Jun 2001Strategic Planning Analyst / Young & Rubicam Brands
- Jul 1997 - Dec 1998Assistant Media Planner / Young & Rubicam Brands
Education
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1993 - 1997Michigan State University